Community Franchise Opportunities

Do you have a passion for sports and love working with children? Want to own your own business and set your own schedule?

Turn your passion into a career through Amazing Athletes!


We work to help each child develop confidence, teamwork, and other important skills in our non-competitive, learning-based environment. Franchise owners at Amazing Athletes do much more than just teach sports fundamentals; they promote teamwork, develop essential motor skills, and build confidence in children of all ages. They are not just coaches and trainers; they are inspiring mentors, self-motivated business owners, and activators of today’s youth.


Amazing Athletes is a mobile, year-round, educational sports and fitness program that introduces young children to the basic fundamentals of 10 different sports while helping them master 6 key areas of motor-development and physical literacy. Our mobile programs use age-appropriate equipment and a carefully crafted curriculum endorsed by an early childhood expert.


Since 2006, Amazing Athletes has empowered franchise owners. Today we have over 650 locations, over 100 franchise units, and can be found in 29 states. And we continue to grow all the time!


Amazing Athletes has also ranked among Entrepreneur 500 for seven consecutive years, rated as one of the highest children’s sports development programs in the country.


If you haven’t already, take this time to watch our documentary by BreakthroughsPTV:

Be The Movement:

Amazing Athletes has consistently ranked as one the nations top franchises to own by Entrepreneur Magazine, Franchise Business Review,  Military Franchising and more thanks to its low startup cost, high-profit return, and exceptional franchise experience.


Amazing Athletes provides a turn-key system, developed around a proven custom curricula endorsed by Early Childhood Expert Bonnie Bruce, with one week long comprehensive training and on-going support to help you every step of the way as you get your business established and running the way you want. All of our franchisees operate in exclusive territories and have constant access to educational tools and support for continuous growth and success.

Home Based Business
  • As a mobile franchise, there is no need to rent or purchase a store front or facility.
No Experience Necessary
  • At Amazing Athletes we have franchise owners from all different career backgrounds. The only thing we require is a passion for kids and a drive to succeed.
Low Start-Up and Overhead
  • Low overhead, high-profit margins, and flat-rate royalties help our franchisees thrive while doing what they love. 
Proven Business Model
  • Our proven business model involves detailed year-round lesson plans for three different age groups. Our curricula is approved and endorsed by early childhood expert Bonnie Bruce. 
Comprehensive Training
  • Our week-long comprehensive training at our corporate office in NYC, gives you the tools to succeed with a complete system overview, franchise operations and management guidelines, sales and marketing techniques, hands-on curricula training, in field observation and coaching practice, and more. 
On-Going Support & Education
  • In addition to a personal franchise liaison, our franchisees also have access to individual web pages with back portal system, our in-house graphic design team, internal mentor program linking you with established senior franchisees, monthly conference calls, and more.
Exclusive Territories
  • 5 community-based facilities in an exclusive territory, includes the opportunity to expand to a full territory at any time.
Low Flat-Rate Royalties
  • Paid per teaching location rather than a percentage of total profits.
In-House Financing
  • Up to 50% of the IFF subject to corporate approval.

Step by Step Process

Complete the No-Commitment Initial Inquiry Form

If you think Amazing Athletes could be a good fit for you, we encourage you to complete and submit an Initial Inquiry. Once Received an Amazing Athletes representative will contact and submit you to confirm your application and set up a time for an introductory call. 


Now that we have established our mutual interest in working together, it is very important that we go through the franchise information in greater detail to make sure that, as a prospective owner, you have a complete understanding of the business and program. We can have as many or as few discussions as you think you need. When you are ready to continue we will ask that you fill out and return to us the Request for Ownership Application included in your Web-Brochure.


Our ownership application allows Amazing Athletes to verify that you are ready to be an Amazing Athletes owner. This will include a background check and confidentiality agreement on the trade secrets you may be privy to through the rest of the process.


Once we receive your application, we will send you our Franchise Disclosure Document (FDD). There is a legally required fourteen (14) day waiting period before you can sign an actual Franchise Agreement. This is for your protection and we encourage you to do more research, consult legal advice, and weigh out all of your options before making any commitments.


Still, have concerns? Want to see the program in action? We’ll do our best to get you set up to view a class. It is important to us that you have all of the answers you need and are absolutely satisfied with Amazing Athletes before you commit to joining the family.


During this time, you should also be securing and reviewing your financing. On our end, we will also begin the in-depth territory building process based on your location and preferences.


Once you have reviewed the FDD, built a quality territory, and established a financing plan, we are ready to set up training. Amazing Athletes will provide you and one other person of your choosing with four (4) days of comprehensive training at our Corporate Office in New York City.


Training will cover every aspect of your Amazing Athletes Business including, but not limited to, personal lessons on our Policies and Procedures, Sales & Marketing Techniques, Accounting System, Web Support, Problem Solving, Coaching Methods, and Hiring & Managing Staff. Training also includes hands-on instruction of the year round curriculum and life class coaching experiences. A Certificate of Training will be awarded upon successful completion of your training.


During this time we will also handle the signing of all Franchise Agreements and Payment Terms (as needed).


As part of our Amazing Athletes Family, you are now privy to the on-going support and start-up marketing from corporate. You will not only receive personal phone calls from our CEO, but you will also have access to a personal corporate liaison available to answer your questions. They will also provide you with web support and access to our franchisee newsletters, conference calls, marketing promotions, and more.


How Much Is It?

The Amazing Athletes Community Franchise Fee is set at $10,000 and includes a 5 community-based facility territory that contains a minimum capacity of 40 or more children per facility. Our Franchise Development team will complete all the research necessary to help you create your territory.

What Does The Franchise Fee Cover?

In addition to your protected territory, the franchise fee also covers your costs of training, policies and procedures, curriculum + updates, web support, professional marketing materials, and on-going support and R&D from corporate. You will also have access to our in-house marketing and design professionals who are always on hand to provide advice and produce professional marketing materials that can be customized for your business.

Are There Any Additional Costs?

As a home-based business conducting operations on-site for their clients, start-up expenses for Amazing Athletes tend to be very low. Costs are typically limited to your starter equipment pack, paperwork, liability insurance, computer software, legal fees, and travel costs for training. Prior to purchase, our staff will also equip you with a budget worksheet to prepare for your opening months.

Do I Need A Physical Location?

Amazing Athletes provides services on-site at our client’s place of business. Classes cater to the existing customer base at our host locations (Pre-Schools, Day Care Centers, Churches, Elementary Schools, Corporate Child Care Settings, Rec. Centers, etc…) and are usually offered as enrichment programming. Our mobile-franchise business structure, which virtually eliminates overhead costs, makes it very easy to get started.

Do I Need Experience?

While experience working with children or running your own business can be helpful, it is by no means required. From accounting to law enforcement, our franchisees have come from a variety of backgrounds. The only key requirements to be successful in this business are what we call the three C’s: Compassion, Conviction, and Commitment!

Compassion: The right candidate for an Amazing Athletes Franchise must, above all, be compassionate about children and their development needs, along with physical fitness, healthy living, and sports. Coaching children every day using our action-packed curriculum is not only gratifying but produces immense reward as you are able personally witness the difference Amazing Athletes classes have on their skills and confidence.

Conviction: Amazing Athletes was created for children and is built around providing them with the structured physical activity they need to mature their motor skills, adopt healthy habits, and cultivate their total development; mentally, physically, emotionally and socially. Our curricula are specifically designed around introducing children to athletics in a fun non-competitive atmosphere that also provides opportunities for instruction and practice of their motor skill development. To run an Amazing Athletes successfully, you must consistently demonstrate conviction in the curriculum and program.

Commitment: While Amazing Athletes will provide you with everything you need to get your program up and running it is up to you to manage your business and keep it going. As such, a strong commitment to your business and the services you provide is of the utmost importance.

Can I Work Part Time?

Business Hours vary depending on how you choose to run your franchise. For instance, will you coach yourself or will you hire coaches?

Thankfully, the nature of our business structure generally allows much more flexibility from the general 9-5 grind, with the only time and place obligations being your scheduled classes. However, to truly grow and become successful, you should be prepared to focus on this full-time (roughly 40 hrs per week).

How Much Will I Make?

There are many different variables to success, including your personal commitments and desire to grow and succeed. While Amazing Athletes Corporate will be available every step of the way to help you meet and exceed your business goals, we make no promises or guarantees regarding your potential income.

What Will I Be Coaching?

As an Amazing Athletes Franchisee your primary program will be Amazing Athletes (Ages 2 ½ to 6), however, you will also have the opportunity and resources to expand your business by also offering Amazing Tots, Training Academy, Summer Camps, and Amazing Parties. To learn more about each of our programs you can visit the ABOUT section or choose a link below:

Amazing Tots | Training Academy | Amazing Athletes | Amazing Camps |Amazing Parties

Aren’t Kids That Age Already Active?

We wish we could say yes, but the unfortunate truth is that children under the age of 7 are expending 20-30% less energy than they should. In addition, it is important to understand that motor skills are not acquired and refined without instruction and practice. Children NEED someone to offer planned instruction, practice opportunities, assessment, and the chance to fine tune.

Amazing Athletes not only provides this structure, which aids in motor development, we also provide an early introduction to sports and physical fitness which will hopefully keep them active for years to come. To learn more about the necessity and importance of Amazing Athletes check out our Benefits.

Meet The Team:

John Erlandson

President (Contact John)

John Erlandson is a senior executive with over 15 years of business development experience in the sporting goods and licensing industries. Most recently John held the Chief Business Development Officer role at Authentic Brands Group. During his tenure at Authentic Brands Group, he held various positions managing licensing and sales, and was one of the key executives in driving growth of $100M to $8 Billion in just under seven years. Prior to that, John was a Sr. Vice President at Sportcraft for six years leading both sales and product development. John has also held senior leadership positions at Horizon Fitness and Fitness Quest. Which were two of the highest revenue growth businesses in the history of the fitness industry. John holds a B.S. in Kinesiology and graduated Sum Cum Laude from the University of Temple in Philadelphia.

Dr. Janee Henderson

Founder and Vice President of Business Development(Contact Janee)

Janee, the founders of Amazing Athletes, is a California native. She attended Life University in Georgia where she played on the Women’s Soccer Team, earned her Doctorate of Chiropractic, and met her future husband Glen. Today they have three children; Ethan, Peyton, and Claira. Janee has completed two marathons (New York & San Diego), and is most proud to be able to help grow Amazing Athletes and actively educate future generations.

Paul Laudermilch

Senior Director of Operations (Contact Paul)

Paul brings over 25 years of fitness industry and franchise operations experience to Amazing Athletes. Paul graduated from West Virginia University with a Bachelors degree in Exercise Science and earned his Masters in Sports Performance and Injury Prevention from the California University of PA. Paul is a Certified Personal Trainer and Performance Enhancement Specialist from the National Academy of Sports Medicine. Paul’s innovative approach and enormous successes in operations have earned him the “Best of the Best” Award from Club Industry Magazine for “Best Professional Development Program for Staff.” Paul plays a large role in our Franchise Training and Development program to ensure each franchise owner begins and continues on the pathway to success. He currently resides in NJ with his wife and 2 children.

Christian O'Saile

Director of Marketing (Contact Christian)

Christian (also known around the office as “Danger”) is a Nashville Native. He attended Tennessee Tech University, where he earned his degree in Marketing. He is a very fun loving, and creative individual who thinks outside of the box on a routine basis for new and inventive ways to reach potential clients. Outside of work you can find him spending a lot of time with friends and family, cheering on the Nashville Predators, catching to see the latest movies, and enjoying new and adventurous restaurants around the local Nashville area.

Nick Cannon

Creative Director (Contact Nick)

Nick is a young hotshot designer who specializes in children's illustrations. He graduated with a B.F.A. in Illustration from Savannah College of Art and Design, and moved to the Nashville area with his beautiful wife where he joined the Amazing Athletes Family as the Creative Director. Nick aspires to make a positive, memorable impact for children, and families with his artistic skills, his love for story, and his happy-go-lucky attitude. Please feel free to contact him with any inquiries, commissions, or to just say hello! He loves meeting new people!

Megan Davis

Pro Shop Manager (Contact Megan)

Megan is a native of Franklin, Tennessee. She met her husband while in high school at Middle College High School in downtown Franklin. She later attended Columbia State Community College where she earned her license as a Dental Assistant and earned her radiology certification. Every year she continues her education in order to keep both certifications/licenses active. As the parents of two young children, Megan and her husband understand the importance of early childhood education involving health and fitness.